Everyone shows the finish line.Show the path.

slow gets there too. and gets there whole.
first 5 km
one page today. the rest follows.
part one done
goal: 300 days
Drag to see the styles
Declare your goal and log one step a day. Each day becomes a card that's ready to share, with your consistency there for all to see.
No card. No app to download. First card in under a minute.

slow gets there too. and gets there whole.
first 5 km
one page today. the rest follows.
part one done
goal: 300 days
Drag to see the styles
How it works
Three gestures. Under a minute a day.
- 1
Declare the dream
Write your goal in one sentence. The AI gives back the path in small steps, your michi. You adjust and accept.
- 2
Log the day
One line about what happened today, a photo if you like. In under 30 seconds the card builds itself in front of you.
- 3
Publish
One tap sends it to Stories or your status. Each card is seen by the people who want to feel what you feel.
You write the dream
“I want to run 5K without stopping”
The AI gives back the path
- 1Walk 20 minutes, three times a week
- 2Alternate 1 minute running and 2 walking
- 3Run 10 minutes without stopping
- 4Reach 3 km at your own pace
- 5Run the full 5 km
The paths above are examples. In your account, you write your own dream and the AI gives back its path.

On Feed two come out: the card and the photo. On mobile they already go together into a carousel.
The cards
Beautiful enough that you post it without anyone asking.
Three closed styles, real paper, one single touch of color. No promise of results: the card shows today's step, on the day it happened. Up top are the two formats you publish, Stories and Feed.

without haste, without rest. just going.
failed in March. came back.
slow gets there too. and gets there whole.

one page today. the rest follows.
part one donefirst month closed. it worked.
1 monthread before coffee. again.
How Tabi helps
Under the card,a whole path.
The next step, always clear.
You never open Tabi and face a blank page. The AI breaks your dream into small steps, your michi, and each day shows you which one is today's. The question “so, what do I do now?” disappears.
Stopping for a week doesn't take you out of the game.
You come back in Chapter 2, from where life left off. Tabi celebrates the return and never shames the one who stopped. It's what holds you on the day coming back feels hard.
In the end, you have a story.
Every entry stays. On day 60 you scroll back and see the whole path: the ordinary days, that day's photo, the time you almost stopped and kept going. It's a chapter of your life, written by you.
Paper warms with time, and the fiber shows more. From Day 1 to Day 365, the card carries the time that passed through it.
Where Tabi lives
Your effort takes a shape
you're proud to publish.
Each day you log becomes a card that's ready to share. Tabi's first journey is building Tabi itself, one step a day.
Pricing
The free plan is the real thing.
The free plan is our marketing, so it will never be crippled. The pass is annual: one charge a year, renewing on its own. You cancel whenever you want.
Annual pass
annualUnder R$ 25 a month, charged once a year. Renews every year, cancel whenever you want.
Everything in free, plus:
- Unlimited journeys
- Milestone cards and premium styles
- Weekly recap written by the AI
- Year in review, at the end of December
- A gentle nudge so you don't lose the rhythm
Questions
The three questions everyone asks.
Do I have to show my face?
No, never. The card shows the day number and your line. You can build a whole journey without appearing, and it's what the @otabi.app account does while it documents building Tabi itself.
What if I fail?
Failing is part of the path. When you come back, it becomes Chapter 2 of your journey, and it tends to make one of the most beautiful cards. Here you pick up where life left off. Tabi celebrates the return and never shames the one who stopped.
What is 'tabi'?
Tabi is 'journey' in Japanese. It's the word and the product at the same time: your journey, one step a day, becoming something you're proud to show. You say 'the tabi'.
Vocabulary
The words we use.
Journey. The word and the product at once. You say “the tabi”.
The black ink. The dark card style.
Path. The steps the AI gives back when you declare the dream.
The vermilion. The brand's one accent color.
Getting a little better each day. The ordinary, repeated, is what builds.
The Japanese paper. The light card style.
Chapter. You stopped and came back: open a new one and pick up where life left off.
Milestone. The bamboo node, where the stalk marks a ring before going on.




